Choose the right project type
Smaller, simpler projects in established markets are generally easier to fund without presales
Not every development is suited to no presales finance. Lenders are generally more open where the project is simpler, the stock is easier to sell, and the borrower has a strong balance sheet or proven delivery history. Projects more likely to be considered include:
Larger apartment projects, higher density developments, and sites in softer or thinner markets are far more likely to face strict presale requirements.
If a project has no presales, the credit assessment becomes more detailed. The lender still needs confidence that the completed project can be sold down or refinanced within the loan term.
Key areas usually include:
Leverage is often required without presales
Equity and balance sheet support are usually needed
Exit strategy is essential when presales are absent
Presales reduce lender risk by showing real buyer demand before construction starts. On larger projects, especially apartment developments, lenders have historically relied on presales as a core risk control.
Without them, the lender is exposed to more uncertainty around settlement risk, stock absorption, price softening, and the time needed to clear completed inventory.
That is why no presales finance is usually easier where one or more of the following applies:
If presales are not available, lenders often look for more support elsewhere in the capital stack.
You may still be approved, but the lender will usually price and structure the deal more conservatively
Applications without presales often need stronger feasibility evidence, stronger borrower financials, and a very clear exit plan
Some lenders will ask for partial presales, lower leverage, or extra security even if they market themselves as flexible
When presales are absent, weak points in the deal become much more visible. A lender may still like the site but reject the overall risk profile if too many elements are marginal.
If the whole debt depends on a perfect sell down after completion, lenders may see the exit as too thin.
Without presales, inexperience becomes a much larger concern because the lender has fewer external signals supporting the project.
Aggressive end values, low contingencies, or unrealistic selling periods can make a no presales deal fall over quickly.
Even a well run project can struggle without presales if the local market is shallow, oversupplied, or too specialised.
Smaller, simpler projects in established markets are generally easier to fund without presales
Use realistic end values, robust contingencies, and honest selling timeframes
More cash equity or extra security can partly offset the absence of presales
Comparable sales, local agent feedback, enquiry history, and rental evidence all help support the story
Explain clearly whether the debt will be repaid by sales, refinance, or a staged hold strategy
Major banks may be restrictive, while some non bank or private lenders can consider no presales transactions on the right terms
No presales development finance can vary significantly depending on the project size, location, exit strategy, and the strength of the borrower.
A specialist can review your project and help determine whether no presales funding is realistic, or whether partial presales, more equity, or a different structure may be needed.
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